Business Today (10th Edition)
Type
Book
Authors
ISBN 10
130912638
Category
Business
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Publication Year
2001
Publisher
Issue Period
Guides, Management, Human Resources & Personnel Management, Economics, Business Development, Human R
Subject
Business; Management; United states; Industrial management
Tags
Description
This best-selling book presents a balanced view of business—the strengths, weaknesses, successes, failures, problems, and challenges. Business Today is highly respected for its up-to-date, real-life examples, its in-depth coverage, and its lively, conversational writing style. Readers not only read about business but also experience it firsthand in every chapter through a variety of highly involving activities. Chapter topics cover conducting business in the global economy; starting and expanding a small business; managing a business, information systems, and production; managing employees; developing marketing strategies to satisfy customers; and managing accounting and financial resources. For individuals who want to pursue and obtain satisfying business careers. - from Amzon
Number of Copies
1